The Language of Leadership Book Review by Jeff Bush

By Joel Schwartzberg 

  • Content is not king. Information does inform, but it does not inspire. 
  • Purpose is the why we do what we do. 
  • Divide what others need to know and what  is neat to know. 
  • Make the audience’s relevance more important than the speaker’s interest. 
  • “We” and “us” is better than “me” and “I.” A leader involves the team. 
  • Leaders benefit from reiterating and repeating the key points. 
  • Empathy and teamwork are nice, but they want and need to hear hope.
  • It’s hard to put confidence in leaders that don’t have confidence in themselves.
  • You should want to support your team more than want your team to support you. 
  • Try to be a role model instead of a role manager.

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